Waste Logics

Project info

A B2B2C product company that provides logistics management software as a service. Their customers are logistics and waste management companies.

Pain points

For 15 years, the system had been built by developers without UX/UI design principles in mind.
New employees of companies had to learn how to work with the platform. The process lasted for 3 (!) months. It involved both Waste Logics support and client companies.
The same actions were performed differently in different places on the platform. Each case required a massive training documentation update.
Loss of potential customers due to the complexity of the interface and the high cognitive load associated with its use.

Project objectives

Create a new intuitive & convenient interface solution.
Refactor the structure and user-flows for the most widespread actions taken by users.
Immerse in the system, understand the relationship between its components, find ways to optimize the number of screens, unify actions and simplify the tasks of the average user.
To balance between the extent of interface improvement and the time & resources needed for the code implementation to find the best solution for the business.
In addition to UX/UI design, our studio also created new and improved existing graphic materials: training manuals, graphics for promotion channels, content for the design of WL clients within the system, stylization of the logo for holidays, etc.

UX/UI design for saas platform

Development of corporate website and materials

Printing and souvenirs

Create a communication style that reflects our competence, professionalism and attention to environmental sustainability. This style should be applied to marketing materials as well as presentations and corporate documentation.